You might provide a brief overview of the steps they need to take when leaving a review. When you reach out via email or SMS, include a link directly to your Google Business Profile. Make it seamless for customers to leave a review. Your email marketing platform would send a follow-up message checking how they like the product and asking them to leave a review. You can add a review request email to your marketing and sales funnel. Automate review requestsĬonsider automating the review request process to make it more efficient. This simple request often motivates a customer to take a few minutes and review your business. If you interact with customers in person, ask them for a review at the end of the checkout process or after the completion of a project. Get in the habit of asking every customer for a review. Customers may check your profile to verify that you’re open and get frustrated if they arrive at your store to find that you’re closed. If you change your hours or have special holiday hours, it’s essential to update your profile so your hours of operation are accurate. Pay particular attention to the hours of operation on your business listing. Verify that your address and phone number are accurate so that customers can easily contact you and add photos of your storefront to help new customers find and recognize your business. Taking the time to ensure that the information on your Google Business Profile, formerly Google My Business, is up to date helps customers have a positive initial interaction with your business.Ĭheck that your business name is consistent in your Google Business Profile, your business website and social media profiles so customers don’t get confused. The customer experience starts with how customers engage with your business online. Keep your Google Business Profile updated A more active approach can encourage customers to leave positive reviews and boost your online reputation. You don’t have to wait for customers to leave reviews for your business. The number of reviews you will need to go up one full star depends on the number of reviews your business has already received and how many stars each of those reviews were for. Google star ratings are an average of all the ratings that you’ve received. How many reviews does it take to go up a star on Google? Now, if your company has just a single review, it will also have a star rating. While Google had previously required businesses to receive at least five reviews before displaying a star rating, Google removed the minimum in 2017. How many reviews do you need to get five stars on Google?įive-star reviews make your company stand out in online search results and may encourage potential customers to buy from you. Given that these reviews bring so much value to your business, focusing on continuously getting quality, positive Google reviews is crucial. Maintaining positive online reviews offers a valuable boost to your local search engine optimization (SEO). Those Google star ratings affect local search results, so a company with a 5-star rating will be displayed higher in search results than similar local businesses with lower ratings. Google reviewers also rate your business on a scale of one to five stars.
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